Yes, we know, everyone and their sister is calling themselves a social media guru these days. And yes, we know, most of them are full of it. But when you do fight your way through the white noise, you’ll find that some of them are well worth following to get a direct feed from thought leaders who supply you with new social media marketing ideas and breaking news and trends.
To help you find those worthwhile few without having to pull your hair out, we’ve compiled a list of our ten favorites who deliver about all the social media info you can handle. We whittled our way down to ten based on the usefulness of each tweeter’s social media marketing advice, the originality of their tweets and the ratio of links and relevant info to personal chatter. @SocialMedia411
Their Twitter bio speaks for itself: Highly recommended by people who like things that don't suck. We keep a high signal-to-noise ratio and stimulate gray matter in the minds of doers and thinkers.
Founder and CEO of O’Reily media, Tim is truly one of the thought leaders in social media.
@Mashable
A prolific source of social media news, trends and advice. If you only follow one Twitter user to keep up with the latest in social media, Mashable is the one to go with.
@Scobleizer
If you have any interest in social media you’ve probably heard of Robert Scoble. There’s hardly anyone on Twitter more enthusiastic about social media.
The problogger focuses on giving you helpful advice on using Twitter, writing blogs and generally having success in your social media efforts.
@GuyKawasaki
The
co-founder of Alltop, Guy is a social media pioneer. His
self-proclaimed goal is to uncover the most interesting stuff on and
about the internet.
@y2vonne
Yvonne focuses on marketing to women online. Worth checking out if you’re doing any work dealing with female-focused social networks.
JD provides an interesting perspective on the latest social media happenings and delivers advice through his tweets and his blog.
@TobyDiva
Dubbing herself a social media marketing diva, Toby shares her passion for finding new ways to use social media with the tweeple of the world.
Joel is an interesting follow as he lets more of his personality pour into his tweets than most of the others, while still giving you useful social media advice and links.
That’s our top ten. Feel free to add your favorites in the comments section.
Jason Ross is a copywriter for The Duffy Agency. He loves working on both traditional and social media projects and speculating on the future of the ad industry.
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