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Wednesday
Sep122012

How to launch your new product effectively

In today's BrandRanter postThe Duffy Agency founder, Sean Duffy, talks about effective product launches.

Today, Apple will announce the new iPhone 5, and analysts are expecting it to become the fastest selling smart phone in history. How does Apple seem to do this with every iteration of the iPhone? Because unlike most companies, which simply "release" a new product, Apple understands how to truly "launch" a product.

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    How to launch your new product effectively - Methodical Madness - International Brand Management
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    How to launch your new product effectively - Methodical Madness - International Brand Management
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    How to launch your new product effectively - Methodical Madness - International Brand Management
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