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Friday
Nov272009

Social media tools to help you sort through the Cyber Monday chaos

There was a time when the after Thanksgiving price dropping frenzy was confined to the US. But a few years ago, some enterprising marketers went and created Cyber Monday – the online equivalent to Black Friday – letting shoppers across the world wide web get in on the action.

While the online slash fest is a great opportunity for every Christmas shopper on a budget, the vast amount of offers is staggering. To help you find your way to the deal you’ve been dreaming of, check out these social media tools that that help organize the madness into digestible chunks. 

Cyber-monday-490

Apps
The DealNews.com iPhone app was originally only geared towards Black Friday, but it’s now expanded to send the best Cyber Monday deals directly to your phone, minimizing the time you need to spend searching yourself.

If you’re in the States and combing the stores today, TGI Black Friday is a huge help in comparing deals on the go. It’s also useful for Monday, as many sellers feature the same deals online on Monday as in stores on Friday.

Screen shot 2009-11-23 at 2.01.31 PM

Twitter
Another way to have the deals sent directly to you is by following the Twitter feeds dedicated to finding Cyber Monday’s best deals. CyberMonday.com and Dealighted both provide nice feeds with frequently updated info and links to coupons. 

http://twitter.com/cyber_monday
http://twitter.com/dealightedcom

Facebook
Many retailers are using their Facebook pages to announce Cyber Monday deals early, so it could be worthwhile to join some new fan pages to get a head start.

Etsy is using Facebook to aggregate all their sellers for a huge Cyber Monday sale, check them out if you’re interested in handmade crafts.

If you need some gifts for the little ones, visit the Toys’r’Us Facebook page. They’re letting people vote on which toys they want to see go on sale on Monday.  

Screen shot 2009-11-23 at 2.06.58 PM

Deal Aggregators
And last but not least are the good old fashioned website aggregators. They let you search through deals from various stores by product category and price range. Cybermonday.com and cybermonday.fm are quite comprehensive resources for all your armchair shopping needs.

These were the best tools out there I could find. Do you have any social media tips for taking advantage of this year’s Cyber Monday?

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